August 25, 2017

How does social media relate to search engine optimization? Does it help at all with SEO?

I get these questions quite a bit and quickly tell the inquisitive person that I'm no SEO expert. My world is that of social media, and the two are different. Both start with an "S...

February 3, 2017

Following this advice will help ensure that you flop and fail with your Facebook

page. In other words, don't follow this advice!

1. Don't use your cover photo for promotion.

Your profile picture is different from your cover or header image. Profile pictures rarely change....

October 6, 2016

Company culture is a commonly discussed topic when it comes to business. Recently, while my head was stuck behind the computer

May 12, 2016

When it comes to social media sites, each has a unique feel. None more so than the social site designed to connect business folk and encourage networking, LinkedIn. Most people understand that the silly videos that you might post on Facebook or the goofy gifs...

April 14, 2016

Do you know an hashtag from a handle? Have you found yourself trying to tag someone on social media, but you're not sure if you should use a "#" or a "@"? Here's the help you need!

March 10, 2016

This could also be titled "3 Reasons You Need ME," but you might not be lucky enough to be located in Memphis. Of course, regardless of where you are, there are more than 3 reasons you need a social media marketing professional. However, due to ALL of our busy schedule...

January 8, 2016

Follow these six steps any time of the year to clean up and freshen up your social media channels, whether you're using social for marketing or only for fun.

June 22, 2015

In Memphis, we talk about “Big E” quite a bit. This nickname belongs to the musician known worldwide as Elvis. He’s not only talked about here but EVERYWHERE. How do I know this? I can see it on Twitter, YouTube, Facebook, Instagram, Google+ as well as other sites. Elv...

April 16, 2015

Over the last couple of years, I’ve noticed a slight shift in attitude when it comes to live tweeting during a speaker’s presentation. However, we need a BIGGER change of attitude!  While live tweeting is becoming more acceptable, it needs to be not only acceptable but...

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